Veraviews has launched the first UAE-focused advertising exchange, enhancing transparency for advertisers using blockchain. This initiative connects advertisers directly with publishers, minimizing reliance on global systems.
Khaleej Times partners as the first publisher, aiming for increased trust and better data governance. The platform includes advanced fraud detection technologies to secure advertising investments.
With plans to ensure efficient use of advertising budgets, Veraviews is positioning itself as a major player in the UAE’s digital economy strategy, paving the way for verified audience engagement and improved industry standards.
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