Méliuz, a Brazilian fintech company, has invested 28.6 million USD in Bitcoin, securing its position as the largest corporate holder in Latin America. This includes nearly 600 BTC acquired at an average price of 103,864 USD per coin.
Experts highlight the risks associated with Bitcoin’s volatility as Méliuz transformed from a cashback service into a Bitcoin-focused entity. The challenges of maintaining a Bitcoin-first strategy amid economic fluctuations remain a significant concern.
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