Pump.fun rumored to launch incentive campaign with 1,000,000,000 $PUMP rewards to claw back market share from LetsBONK

Pump.fun plans a 30-day trading incentive program that rewards users with $PUMP tokens, aiming to reclaim market share from LetsBONK.

As of July 25, Dune Analytics reports that LetsBONK captured approximately 84% of the market, overshadowing Pump.fun’s 12%, highlighting a crucial shift in the meme coin launchpad sector.

The $PUMP token has lost over 50% of its value since its initial coin offering, driven by unmet expectations surrounding airdrops, contributing to negative market sentiment.