SBB has announced the appointment of Mr. Lee Chio Lim Larry as CEO. Mr. Larry possesses extensive experience in management and leadership, having worked in senior positions in the industry for many years. With this appointment, the company expects Mr. Larry to lead SBB in its development and expansion, while also improving business effectiveness. This decision not only reflects the leadership’s confidence in his capabilities but also aims to enhance strategies and sustainable development amidst current competitive pressures. SBB also stated that it will support him in quickly adapting to the new role and promote innovation in working processes.
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